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Game Show Central Blog

Thursday, October 19, 2006

Wheel of Ads

There's a lot to love about Wheel of Fortune right now. I Tivo it every day. It looks absolutely stunning in HD. They're getting in 7-8 puzzles a day. They pick some of the best contestants of any game show (a fact I admit grudgingly, given my maddening desire to be a contestant myself). Pat's done a great job hosting since day one.

That being said, there are two things I would like to see change. First off, they need to ditch the Prize Puzzles. The proliferation of these bonuses has made too many of the games runaways. The other detractor to the Prize Puzzles is that they invariably are related to trips, and it reduces the overall quality of these puzzles. How many variations on the RELAXING IN THE SAND theme can they do before they start repeating? And I'm sorry, I refuse to believe anyone actually books a $5,000 vacation on LastMinuteTravel.com.

Speaking of questionable advertising, the wheel itself is starting to look more and more like the over-advertised stretch of I-15 between LA and Vegas every day (although we've yet to see a Danny Gans gift tag, thankfully). Even the Wheelmobile has advertising on it. I understand the opportunity for product placement on the highest rated syndicated show is too much to pass up, but there has to be a limit one would think.

I think my frustration has culminated with Astra Zeneca presenting a $1,000 gift tag/charity donation on the wheel. Don't get me wrong; I appreciate Wheel promoting a worthwhile cause such as breast cancer research on the show, but using a drug company as the vehicle is a questionable choice at best, especially given some of the controversy surrounding this particular one.

 

posted by Brad @ 1:37 AM   3 comment(s)