Master Key

1983 - Present

Master Key is a unique game played for three prizes; a three-digit prize, a four-digit prize, and a car. The game begins with the contestant guessing the prices of two small two-digit items. The contestant is shown a three numbers for each of these items, for example "359". The contestant must then decide if the first two numbers are right or if the last two numbers are right (using the prior example, is the prize $35 or $59?) If the contestant guesses right, s/he earns a key; a maximum of two keys can be earned. There are five keys to choose from. Three of the keys open only one of the individual prizes (one key for the three-digit item, one key for the four-digit item, one for the car). One of the keys doesn't open any of the prizes and the fifth and final key, the "Master Key", opens all three prizes. The contestant tries the key(s) s/he has earned in the locks and wins whatever prizes are "opened."

One notable Master Key moment was a time when a key got stuck in one of the locks. Bob gave the key one of his famous karate chops...and split the key in half!

It's a bizarre array of prizes! Here's Master Key sans sign in 1984.
Is this perfume $64 or $45? We have a match and she wins a key!
Let's hope that's the Master Key! Oh no! It's the dud! It didn't open anything!
Never fear...she won the sofa with her second key; not too bad. Here's the Master Key sign...
Here's a good full shot of the locks. And a car win!